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Shredall/SDS bids for Post's Small Business title

WITH nationwide clients ranging from financial institutions to NHS trusts, Shredall/SDS is one of the UK's largest secure document shredding and storage independents.

Working on clients' sites, it has purpose-built shredding trucks that can process two tonnes of paper an hour – while a static machine at its Bestwood headquarters can deal with half as much again.

The business is growing so rapidly that its recently expanded 60,000 square feet of secure underground document and data-storage facilities – intended to cope with demand for the next eight years – may soon have to be enlarged.

The current climate of heightened demand for increased information security by organisations as diverse as councils, banks and governments is helping fuel that growth, which is expected to hit 20 per cent this year.
And the family-owned and run business is also a finalist in the Nottingham Post's Experian-sponsored Nottinghamshire Small Business of the Year Award.

But it wasn't always on such a roll.

Launched 15 years ago by Lloyd Williams, it had one employee and one lorry.

Today it has 14 trucks, a van fleet, 40 staff and purpose-built premises while the founder's children, Lucy and Nik, are both directors – having worked in the business for ten years.
With the company now a national operator through its depots in Glasgow, London and Nottingham, Nik is group sales director. His sister has run the SDS (Shredall Data Storage) arm of the business from its infancy – powering its growth to more than 60 per cent last year and almost 40 per cent the year before.
Recently winning a nationwide contract from a Nottingham-based law firm, SDS now stores over 165,000 boxes of documents plus 30,000 deeds, and is to receive 16,000 from new clients along with 1,500 a month from existing ones.

Lloyd said: "I never envisaged my children would work for me, let alone become my co-directors. What they are doing makes me extremely proud."

The company has gained a reputation in confidential waste destruction – now including destroying electronic data.

Shredall support NHS Treatment Centre

IMAGINE climbing the 3 largest mountains in the UK (Scotland - Ben Nevis 1344m, England - Scafell Pike 978m and Wales - Snowdon 1085m)…..and the drive in-between in 24 hours! Well our client Nottingham NHS Treatment Centre are doing just that! The ramblers have been busy spending their weekends climbing as many giant hills as they can lay their eyes on – in the hope that next month they can complete the National 3 Peaks Challenge. 

 

Shredall fully support the Circle Nottingham NHS Treatment Centre charity of 2012 which is the Alzheimer’s Society. The challenge takes place this weekend and we encourage everyone to support them in the aim to raise £3000 for this worthwhile charity.

 

www.justgiving.com/circlenottingham3peakschallenge

  

 

GOOD LUCK to Kate and everyone taking part from all at Shredall and SDS.

 

Comment to Shredall from Nottingham NHS Treatment Centre –

 

“THANK YOU very much Barry and everyone at Shredall – this is very generous of you! We are busy making our last minute plans and trying to wish the rain away as the forecast isn’t great for any of the mountains this weekend at the moment! Will let you know how we get on next week, Thank you again – much appreciated" Kate

Shredall get a 'Shreducation'

Can you believe it...

 ...there is such a thing as SHRED SCHOOL and last week Shredall employees attended and GRADUATED!

Famous for its sales and marketing tools specific to the shredding industry, Shredall and SDS are on top of their game and agree that the success of a growing business needs inspiration, a great consultative sales/marketing plan, a prospect cultivation plan, and efficient operating procedures.

Barry Payne , General Manager comments 

 ‘I went to Shred school hoping to pick up a few tricks of the trade and after some great bravado from our buddies across the pond we settled in for several intense days of our ‘Shreducation’ the American way. By the end of the course we were certainly ‘Shreducated!’, I gained a lot from Ray Barry our teacher- Sales methods and techniques that are hugely successful in the states are also very applicable to the UK market. I have learnt new processes to follow when trying to gain new business with the focus on professionalism and giving information rather than the traditional sell, sell, sell approach.”

 “The course was set in an environment that allowed Shredall to share information freely with many shredding companies. Being from the UK we were in a privileged position, in a room of several business owners and entrepreneurs’ that did not see us as a threat to their industry and were happy to divulge their experiences. Whilst the focus was on being ‘Shreducated’ I have also made some valuable business links and friends who I will happily stay in touch with. On top of all of this I have also discovered the phrase ‘good job’ which in America you can pretty much include in every sentence :-)'

www.shredall.co.uk

Congratulations Carl Froch

CONGRATULATIONS to Carl Froch for becoming a three-time world champion this weekend producing the fight of his life beating Canadian IBF super-middleweight title-holder Lucian Bute.

A few employees here at Shredall and SDS headquarters based in Nottingham were backing Froch all the way at the local Nottingham Arena. It was a stunning display by the 34-year-old who revealed he planned to call time on his career if the previously undefeated title holder, Bute, had won.

Froch was able to rely on home support for the first time in three years after a daunting run of fights on foreign soil. Roared on by the partisan crowd, including many employees at Shredall and SDS, Froch started and ended positively.

After knocking his opponent out in the fifth round in front of the ecstatic home crowd, Froch said: “This fight was all or nothing for me, the pundits wrote me off. The bookies wrote me off and I was the big underdog but that just made me more determined.”
Shredall were the sponsor of local ice hockey team ‘The Nottingham Panthers’ from 1999- 2004 and Shredall’s Managing Director Lloyd Williams had the pleasure of meeting Froch back in 2002 before his first ever professional fight, what a long way he has come in 10 years.

Congratulations Carl from all at Shredall and SDS HQ!

Shredall and SDS are extremely service orientated and are proud to say that they really are your ‘document security people’. Shredall and SDS operate side by side, offering a ‘one stop’ solution for all active, stored and redundant records.

Call 0800 393 178 today. http://www.shredall.co.uk/

Shredall return from NAID 2012

Shredall Ltd recently returned from the annual NAID National Association for Information Destruction Conference in Anaheim, USA.
"The NAID Conference is always such an invaluable couple of days, Shredall take away so much knowledge and we are already looking forward to attending next year. We have come back to our headquarters enthusiastic, excited and fired up. With new, impressive information to be passed on we look forward to continuing to provide an excellent service to our customers.” Lloyd Williams

A massive highlight for Shredall was the featured key note speakers – Jeffrey Gitomer and Tom Adams.  Gitomer is the author of American best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections and The Little Gold Book of YES! Attitude. A creative, on-the-edge, writer and speaker whose expertise on sales, customer loyalty, and personal development is world renowned. Tom Adams is the records and information management marketing specialist who addressed the topic of business marketing.

In an effort to be industry leaders and constant pioneers Shredall absorb global information specific to their industry, Lloyd comments "with Shredall being the only UK nationwide shredding provider to be NAID AAA certified it is important that we stay ahead of the game. Everything Shredall learn, we bring back to England and try out hardest to put in place within the company".

Gitomer reminded attendees at the conference who felt that shredding services have been commoditised, ‘You are in the value business, not in the price business’. He also suggested that destruction companies needed to provide value beyond the collection of documents to retain customers. What happens after the sale takes place is the measurable value, necessitating quality service. Shredall emphasise the importance of the security of customer’s documents.
Gitomer suggested that attendees replace cold calls with social media, saying it presents a ‘huge opportunity’ to attract, engage and connect with customers and prospects. He advised that attendees become comfortable with Twitter and remember that value should be the principle guiding their posts. Why not follow Shredall and SDS on Twitter, Facebook and LinkedIn.

Marketing and PR Manager for Shredall and SDS, Charlotte Bovey, was particularly engaged with key note speaker Tom Adams who is the author of ‘You Are the Logo.’

“Amongst many interesting statements Tom spoke about, a topic that stuck out for me is that business owners tie their personal names into the marketing of their businesses” ‘Become more visible as the face of your business’ Tom suggested, ‘become the expert’- this is exactly what Shredall are doing and will continue to do so with our sister company SDS (Shredall Data Storage).”

He suggested that ‘now was the time’ for destruction company owners to become visible, saying that small business owners are viewed favourably by the public and that people are craving a personal connection.

NAID CEO Bob Johnson comments “It was great to see the management team of Shredall Ltd. attending the NAID 2012 Conference in Anaheim, CA, USA, last week. Shredall's customers are very lucky to have a service provider that takes its data protection responsibilities so seriously. Your attendance at NAID 2012 says a lot about your firm's dedication to staying on top of data protection issues and technology.”

Nik Williams comments “NAID and the NAID Conference is such a vital part of ensuring that the data destruction industry adheres to a strict code of ethics and employs processes that ensure that client data is destroyed in an effective manner.  Nothing is more important to a company than its data, and NAID’s mission is to make sure that those of us in the industry responsible for destroying that data are doing so in a manner that is consistent and effective.” Nik continues “not only do we learn a substantial amount; we are networking with contacts around the globe.”

Shredall and SDS welcome the Modern Apprentice.

What do you think of the Modern Apprentice??

Last year we were introduced to the modern apprentice scheme and now we will never look back!  Shredall and Shredall Data Storage apprentices Emma Ball and Macauley Hayes are fast forwarding their career at our headquarters in the Midlands.

Emma has just passed her NVQ Level 2 in Business and Administration and already has plans for progression in her chosen career path in accountancy. She started her NVQ level 2 apprentice in September 2010 and completed the 6 month course in just 4 months. Emma extremely enjoyed working towards this qualification and feels she has gained experience and skills which have proven to become very useful in everyday working life

Emma is due to start an NVQ Level 3 in customer service to further her admirable qualifications to fit alongside other achievements. This will help to build Emma’s confidence in dealing with and helping customers and will help in the understanding of good customer service. In September 2012 Emma is hoping to undertake an AAT accountancy course, as she is very keen to get more involved in the financial area of the business.

Macauley is doing his NVQ Level 2 in Warehouse Management – he hopes to continue through the advanced certificate levels and eventually become a Shredall labourer, driver and operations assistant, Macauley enjoys the variation of the job and is very keen to gain more experience and learn more each day.

Shredall and SDS learnt that there are many 18-24 Year olds who want to work but because of the recession are stuck in a hard position because there are few jobs in the market place. Furthermore, if they apply for a job, employers require experience which due to their age, they don’t have.

The Apprenticeship scheme means Emma and McCauley can gain qualifications whilst working and gain experience in a work place environment for the future.  

Shredall and SDS have been exceptionally impressed by Emma and McCauley’s willingness to learn and be part of our team. They are both quality candidates’ who know the area they want to work in and we are pleased to be able to support them. They are the perfect example of what can be achieved through the Apprenticeship route and are a testimony to the potential employees that can be secured through The NE Group.  Shredall Data Storage has just confirmed two more apprentices to start NVQ Level 2 Warehouse Management later this year.

Happy 15th Birthday Shredall SDS

HAPPY ANNIVERSARY Shredall and SDS - It all began in 1997 with only one employee, £50,000 capital, Lloyd's back bedroom as an office and parking the lorry on a 24hour lorry park. Shredall now has nationwide office locations, a team of 35 committed, reliable and competent, vetted employees.  Shredall have served over 4,000 satisfied clients in the UK and they have serviced contracts for financial corporations with offices worldwide.

Shredall have always focused on the most important thing: The satisfaction of their customers and being ‘your document security people’. Shredall has maintained this ethos since its foundation in 1997, as a small, innovative company, right through til today, as a distinguished secure shredding and data storage company.

Managing Director, Lloyd Williams comments, “The aim is, and has always been, to store or destruct your confidential waste securely. With identity theft rife in the UK and Europe, it is paramount that businesses select the right contractors and do not neglect the security aspect of Confidential Waste Destruction.”

Each year Shredall has grown more successful without exception and in recent years they have reached all- time records. In 2011 they scooped global deals and 5 public service contracts.  Shredall are pleased to announce that in the run up to their 15^th birthday, sales records are being broken month on month.

Shredall celebrate a further milestone and a step forward to more internationalisation working closely with select companies in America and worldwide.

On attributing Shredall’s success in business for over 15 years, Sales Director Nik Williams comments, “It is our goal to be the recognised leader in our industry. We will demonstrate our leadership through service that exceeds our customers’ expectations, innovation that puts us on the leading edge of sustainable solutions and a commitment to being an employer of choice.” 

Lloyd who pioneered the document security industry commented “We are delighted to be celebrating 15 years of business; our years of experience and expertise enable our clients to put their trust in us. I’ve still got many of the same customers from 15 years ago, so I’m very grateful for their loyalty.”

Just in time to celebrate Shredall’s milestone 15th birthday, Shredall’s sister company SDS (Shredall Data Storage) made the decision to transform and upgrade its bar-coding software.

SDS Director, Lucy Williams said: “I am delighted to install DocuData.  It is appropriate to mark such a significant birthday with new software as it is a reflection of how far we have come in a relatively short space of time.  This software will push us to the forefront of our industry for the next 15 Years”.

SDS is now the only company in England to use this cutting edge technology; ensuring its customers a high quality service.

Times are changing and customers require a more varied range of services.  This advanced software offers many modules to satisfy customer expectations.  Including, web based access, document scanning and improved barcode tracking.